Nov 20, Sneha Virmani | 4 min read
Promotional merchandise has been part of a company’s marketing mix for over half a decade. So it is not the question of whether companies should give promotional gifts, but the method behind giving them correctly. From branded mugs to t-shirts, the era of giving bulk and useless corporate gifts is coming to an end. Today businesses are looking to give quality branded gifts as promotional merchandise to clients and employees.
Over £840 million is spent by companies on promotional products each year and 89% people admit to keeping the product if it is practical to use. In a study conducted by the British Promotional Merchandise Association (BPMA) it was seen that for 84% of people, quality promotional products increased brand awareness.
We understand how difficult it is for a business to find a brand that reflects quality, class and resonates their values. So here are some stunning corporate gift items by Cross to lessen your gifting woes:
Made using premium quality vegan leather, this CROSS business planner and pen makes a meaningful branded gift. It reflects class and simplicity that will help the recipient create wonderful memories with it. The planner comes with space for 3 credit cards and is ideal for the busy professional on the go. Brand logo customization and retail box gift packaging are also available for this CROSS set making it ideal for occasion-specific promotional gifting.
Branded gifts also make excellent ‘thank you’ gifts for business executives and reputed clients of the industry. A gift like the CROSS slim wallet and ID card case will be highly appreciated by the receiver, and in turn, benefit the business. The point with gift sets like these is to give the recipient a feel-good factor and make the art of giving a memorable experience. Engrave or deboss your company logo and use it as a promotional giveaway at corporate events.
A trend that has been gaining popularity in the corporate gifting sector is the art of giving meaningful gifts. Designed for the modern workforce, the CROSS password wallet is a neat leather crafted pouch that will keep all important travel documents and currency securely in one place. What could be better than a gift that shows you care about the receivers well being? This passport wallet comes with an elegant CROSS pen and easy customization options for an additional personalization touch.
Bags are one of the most popular corporate gifts that are widely appreciated by all and for good reason. This sleek satchel by CROSS is unisex, travel-friendly and convenient to carry around. It has space for a laptop and office documents that will always keep your employees meeting ready. This stylish CROSS laptop bag can be customized and used as a branded corporate gift for clients and employees. If you are still not convinced, check out why bags make the best corporate gifts here.
Every single business at one point would have given branded pens as a corporate gift, and we know that sounds as boring as it looks. But the CROSS ballpoint pen is a statement of quality and elegance. Designed as a reliable writing system, this sleek black ballpoint pen is a not just a branded gift, it is a dependable item to have by your side. A design to complement every taste, the pen can be engraved and used for customized corporate gifting to clients.
These business gifts by CROSS stand for timeless design, modern aesthetics, and unique features. If what you are looking for is not on the list, check out the complete list of corporate gifts by CROSS here, and be spoilt for choice.
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