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What is Embossing?

Apr 01, Sneha Virmani | 2 min read

Embossing is the method of marking or decorating a surface with a raised or indented design on it. The process of embossing results in the creation of an impression on an object.

The technique of embossing is used to add customization - you can put a logo, lettering or artwork outline on the desired surface using this method.  

 

The Process

The process of embossing uses a customized metal plate and dye to create an impression on the surface material. The embossed area gives a 3D effect that draws attention to the product in a sleek and sophisticated manner.

Using a unique combination of two dyes, on both front and back, the design is literally pressed on the surface. Here are some of the widely used materials one can emboss on:

 

Paper

Diary Custom Embossing with logo

The most widely used method for embossing is creating lettering on paper. Products like customized corporate diaries, business cards, and even wedding cards are often embossed to enhance the information, increase its life cycle and beautify the product. 

 

PVC or Silicone

Custom Silicone Keychain with Color Embossing

Adding an impression on PVC or Silicone products is widely used for promotional products and customized gifts. Thanks to the ease of printing and effective costs, nowadays, custom shaped fridge magnets, luggage tags and fashion silicon bands in PVC are becoming popular corporate gift choices for businesses.

 

Leather

Leather custom logo embossing

Embossing on leather can produce elegant custom branding effects. Embossing on leather products is one of the most popular technique for branding. A lot of leather products like keychains, wallets, and cases can be embossed. 

 

Metal

Metal Embossed Keychain with logo

Embossing on the metal is used to mark metal keychains, custom USBs, and other metal promotional gifts. This is an efficient and hassle-free method to add cool visuals designs to simple objects.

 

Final Verdict

The process of embossing purely depends on the quality of the method. Poorly embossed graphics can ruin even the most expensive material. However, good quality embossing can reveal stunning effects on the simplest of things. There are different types of embossing like blind embossing, tint embossing, and glazing. Each of these has varied results on different surface materials. Use the one that is best suited to your needs to achieve your desired results.

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Sneha Virmani

I am a writer and professional content strategist. I have a passion for storytelling and always try to incorporate original ideas in my work. I write blog posts on sales strategies, marketing trends, product descriptions and social media optimization.
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